Today I’ve been looking briefly into Minimalism within design. I found that it began in the 20th century and is still part of modern culture today. Like many movements, it was influenced by other events that happened prior to its own beginning. The Dutch art movement ‘De Stijl’ was an iconic event that began in the early 20th Century and continued until the 1930s.

They were a group of Dutch artists that largely focused their work on abstract lines and shapes – clearly influenced by a lot of geometry. When researching more modern minimalistic design, it is easy to see that there was an influence there.

In Dutch, ‘De Stijl’ means ‘The Style’ which and the work of these artists was about including the essentials and not over filling their canvas. I found that the colours used were mainly the primary colours (red,yellow & blue) and black & white.

I found that there are key principles when it comes to minimalism design;

Less is more

Remove needless things

Subtract until it breaks

Details count

Minimalize colour

White space is vital


By looking at this movement from my research of minimalism, I found that there are similarities across all areas of design. We are all trying to find the new trend when really we are constantly influenced by the ones that have already happened. In fashion it is a commonality to see the recycling of trends, for Spring/Summer 2015 I have discovered that the 1970s are the big style influence.

Some of those principles are similar to the aspects of my own work that I am often considering. White space in my portfolio or sketchbooks, working in 3D and removing elements or changing them & especially the use of colour. It’s interesting to see that as designers across all fields, although we work to different outcomes, the underlying elements are often the same.


My research fits in nicely with todays lecture. There was a brief section about artists Bernd & Hilla Becher. They took photos of different water towers at the same angle points and then began to break them down and really look at their individualities. This is to do with Datasets and Typologies, I think this is a good continuation of my research.



These are some examples of minimalist work i found on an image search, notice the backgrounds, white, black, plain – no pattern. this is minimalistic work without a doubt.

principles-of-minimalist-web-design-3 2-janisbreslin.com



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